The challenge
Piddes — a family-run restaurant in Chichester, West Sussex — needed a cohesive restaurant branding system from the ground up. The name plays on “pide”, the Turkish flatbread at the heart of their menu. Designbooth was commissioned to deliver identity, web design, menu design, and social media advertising that would establish Piddes in a competitive local dining market.
The strategy
- Brand identity: Logo, colour palette, typography, and visual language reflecting Turkish heritage with contemporary appeal.
- Web design & WordPress development: A customer-facing website reflecting the restaurant’s brand with intuitive navigation and mobile responsiveness.
- Menu design: Print and digital menus with clear dish descriptions and appetising food photography.
- Social media advertising: Targeted Facebook and Instagram creative driving local awareness and bookings.
The results
- A unified brand presence across website, menus, and social channels.
- Professional menu design supporting in-venue and takeaway service.
- Social advertising creative ready for local campaign deployment.
