Nike+ SportWatch GPS Product Tour
The new Nike+ SportWatch GPS is a new running watch from Nike which is powered by TomTom GPS technology. Designbooth was asked to design and develop a in-depth online product tour which explains all the unique features of this product which could then be displayed on retailers sites.
Click here to view the product tour
The product tour is designed to stretch to any pixel size required on retailers own SportWatch pages. Viewers then have a great deal of information about the product to help with their purchasing choice.
The design had to follow the branding style of the sportwatch. The runners were shot on a chromakey green screen and the video footage was later processed to achieve the effect.
