Opodo Wheel of Deals
designbooth was asked to produce a flash based prize draw game for the Opodo January Sale. The game takes the form of a “wheel of deals” that visitors to opodo.co.uk could spin for a chance to win various discounts off flights, hotels and car rentals. Visitors could click the spin button and depending on the outcome would be supplied with a winning code redeemable on a purchase, or a ‘bad luck try again later’ message.
January Sale Microsite with the Wheel of Deals
January Sale Microsite with the Wheel of Deals
The prizes needed to be limited and also changeable throughout the promotional campaign. Therefore it was necessary to develop a back end content management system to power the flash. The CMS allowed Opodo to change the prizes daily and keep track of how many plays and how many wins had taken place. In addition it also allowed for the upload of a banner image to be placed within the game to drive traffic to different areas of the site.
Opodo wheel of deals CMS